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The Basic Internet Marketing Strategies You Should Never Miss
Posted by Cameron Francis on June 17, 2013 in SEO

Setting up your online business requires several internet marketing strategies in order to improve your sales and popularity among your potential clients. Many have enjoyed the convenience of buying something they need at the comfort of their own home, so you have to take advantage of that. Now, in order for you to completely reach them several internet marketing strategies should be executed – some are for free, some are not.

Here’s a list of effective internet marketing strategies in order for you to not miss a single technique which, if executed effectively, will be beneficial to your business later on:

The Basic Internet Marketing Strategies

Strategy 1: Website

First and foremost, you have to setup your business’ website. You need to make it as appealing as possible in order for you to effectively engage your potential clients of what you are trying to offer them. You have to make sure that you design your website well and provide necessary information as your website will serve as a “customer service representative” all throughout the process.

Strategy 2: Blogs and Forum Commenting

Search for several blogs and forums that have the same niche. In that way, you will be able to leave a comment on what they are discussing, and share your link on the post. Just make sure you do not use a specific template in doing so as you might be labeled as spammer, which is against the search engines’ guidelines.

Strategy 3: Article Writing

Write articles that discuss what your business is all about. Have these placed in web 2.0 sites and your website so that people may be able to read essential information. You have to make sure that you make use of your targeted keyword or phrase. Keywords must be found on the title and within the article body, not exceeding 3% density.

Strategy 4: Social Media Marketing

Social media sites such as Facebook. Twitter, Instagram, LinkedIn and so on, are widely used these days to share what the business has to offer. These social media sites are visited often by potential clients so advertising using these platforms may really be beneficial to an entrepreneur.

Strategy 5: Blog Features

Well, there are several “popular” bloggers who provide reviews about a certain product or service. You may ask one to review what you’re offering and his followers may be able to read what your business is all about. Well, you have to be very careful though, as these bloggers value their followers so much so they only provide HONEST reviews. If you think your business is good enough, then such internet marketing strategy may boost your sales.

Strategy 6: Online Advertisements

Advertisements through PPC and popular websites may also be beneficial as it increases traffic drastically. You have to make sure that you effectively execute a good online advertisement and see to it that you may be able to find a good website where you may be able to market your business.

Strategy 7: Directory Submission

Yellowpages, Yelp and Thumbtack are just some of the popular directories people visit often in order for them to find a specific service they need. Let’s say for example they are seeking for skilled plumbers within their area, they just need to input what they are exactly looking for in the aforementioned sites and voila! They will be able to find a reputable plumber. It’s definitely an easy peasy thing, so you should never miss the chance to make use of such platform.

These internet marketing strategies are very much useful to all entrepreneurs. You just have to be certain that the strategy you will be working on matches the type of business you have. eTraffic Web Marketing with the team of professional online marketers will provide you with the proven strategies for your business niche.

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Cameron Francis


Cameron Francis is the CoFounder & Managing Director of ETRAFFIC, Melbourne's #1 Creative & Digital Marketing Agency. For over a decade Cameron has been providing growth marketing and digital strategies for over 2,000 small businesses, start-ups & entrepreneurs around the country.

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Cameron Francis is the co-founder of The eTraffic Group which started as a 2 man start-up from his lounge room, to a 50 person+, multi million dollar company.

For over 10 years Cameron has been providing growth hacking and digital marketing strategies for small businesses, start ups & entrepreneurs. He helps companies like Retreat Caravans, Melbourne Real Estate, and Roth Newton grow their revenue.

"Cam has increased our website traffic and leads by 600%"

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Cam Francis is available to speak at your corporate event or conference. He brings an energetic and high impact approach to provide the audience with instantly actionable digital marketing strategies guaranteed to improve your business.