Resources

Enjoy our growing archive of free digital marketing resources, from ebooks, videos, blog posts, case studies, infographics, training tutorials and so much more!!

blog-imgthumb

Traditional PR Vs Digital PR

Maintaining public relations is a brand building activity. With its roots in the early 1900s, Basil Clark is famous as the founder of public relat

July 07,2017
Cameron Francis

Read More
blog-imgthumb

Google My Business Releases New Data Insights for Business Owner

We had a preview of these metrics. The ‘Popular Times’ metric is eerily similar to the Knowledge Graph, and its rendering depends factually on

July 06,2017
Sam Roshan

Read More
blog-imgthumb

Implementing GMB on Multiple Locations without Penalty

The Google My Business (GMB) is a fantastic product which helps businesses to receive a verified Google business page. Having this verified page is

July 06,2017
Sam Roshan

Read More
blog-imgthumb

A Guide for Small Business to Deploy Local SEO Strategies

Local SEO is an increasingly competitive space for small-medium business (SMB) owners. Extensive localisation of businesses is prompting SMB owners

July 03,2017
Cameron Francis

Read More
blog-imgthumb

Google Forays in Recruitment Space with Google Hire

Speculations abound that Google is launching into the recruitment space with the launch if Google Hire. While there has not been any official announ

June 22,2017
Cameron Francis

Read More
blog-imgthumb

The Future of Google Search Results

Google Search has come a long way. Let us experience the nostalgia of the Google Search page in the 1990s.Almost 20 years later, Google is the sea

June 22,2017
Cameron Francis

Read More
blog-imgthumb

Looking for Success with Local SEO? Follow these 5 Ways

The metrics of local SEO are essential than ever. With businesses struggling to survive in a strong competitive environment, the need for local SEO

June 21,2017
Cameron Francis

Read More
blog-imgthumb

Should Your Business Adhere to Local SEO Ranking Factors?

Local SEO is the topic of much debate. There are two schools of thought: one that believes Local SEO is essential for all kinds of business and the

June 21,2017
Sam Roshan

Read More
blog-imgthumb

‘Google My Business’ Increases Search and Download Access

Whether you are a business owner or a manager handling multiple Google My Business accounts, you will now have the provision to search and download

June 21,2017
Sam Roshan

Read More
blog-imgthumb

SEO Basics – Learn and Implement these 5 Basic SEO Strategies

SEO is an immensely vast subject, with an ever-increasing literature on the best SEO practices. SEO does not come with a manual. It is work-in-progr

June 21,2017
Sam Roshan

Read More
blog-imgthumb

Technical SEO Issues to Increase Visibility

In the past 3 years, the rise of content marketing somewhat led to a decline of technical SEO. While quality content is the hallmark of a brand, you

June 21,2017
Sam Roshan

Read More
blog-imgthumb

Your Product Page SEO Guide for Improved ROI

Maintaining a balanced Ecommerce product page SEO strategy is a challenging task. An ecommerce site should fulfil two objectives: a semantically str

June 21,2017
Sam Roshan

Read More
blog-imgthumb

Usage of Ad Blocking in the USA

Global Web Index and AdBlock Plus has released a report on the behaviour of Internet users in the USA regarding adblocking. Unlike the prevalent opi

June 21,2017
Chris Mizeracki

Read More
blog-imgthumb

Are you ready for the future of SEO and Search? Here are 4 tips to help you!

Change is the only constant. The search industry is undergoing a massive change like the one they did in new search for future events, but when you

June 19,2017
Cameron Francis

Read More
blog-imgthumb

Google’s Project Owl: Is it bad news for search and fake news?

After the Google’s Mobile Interstitials Penalty and as Google Introduces New Search Feature for Events here is what new to Google. Those who have

June 19,2017
Cameron Francis

Read More
blog-imgthumb

Google Lens – What is it All About?

With Google’s I/O conference coming to an end, the one thing on everyone’s minds is Google Lens. In case you don’t know, Google Lens is a tool

June 13,2017
Cameron Francis

Read More
blog-imgthumb

Google Local Reviews Available in Native Language

In a notable change that is going to improve how people perceive Local search reviews, Google has updated its algorithm to translate an existing rev

June 07,2017
Cameron Francis

Read More
blog-imgthumb

Boost Your Adwords CTR by A/B Testing Your Copy

 Do you know why some ads seem to have higher Click-Through-Rate than others? It’s simply because of A/B testing. All seasoned

February 09,2017
Cameron Francis

Read More
blog-imgthumb

Creating Specific Ads for Different Keywords Increases Relevancy

  Let’s see if this sounds familiar to you: Business X decides they need new clients fast.So, they pull up the Keyword Planner a

February 08,2017
Cameron Francis

Read More
blog-imgthumb

Write Persuasive Ad Copy that Engages and Converts

Do you want to know the vital element that all successful PPC ads really have in common? It’s their ad copy.Yes, you can have th

February 07,2017
Cameron Francis

Read More
blog-imgthumb

Use Call Tracking to Determine Exact ROI

How much do you spend on your monthly paid search ads? How much is your return on investment? Are you able to track and record any direct re

February 06,2017
Cameron Francis

Read More

Melbourne's #1 Creative Agency
Taking Your Brand to the World!

eTraffic Web Marketing