FREE REPORT

12 WAYS NOT TO GET RIPPED OFF BY SEO COMPANIES

We go through everything a small business owner needs to do BEFORE choosing an SEO Company.

book

Google Lens – What is it All About?
Posted by Cameron Francis on June 13, 2017 in

With Google’s I/O conference coming to an end, the one thing on everyone’s minds is Google Lens. In case you don’t know, Google Lens is a tool introduced by the search engine giant that will help integrate it with a smartphone’s camera.

What this means is that when you take a photo using Google Lens, it will be possible for your camera to recognize objects and then search for them over the World Wide Web.

Features to look forward to

However, there’s more to it than that. During the conference, Google’s CEO, Sundar Pichai presented a few examples to show how Google Lens works. In one of the examples, a picture of a restaurant menu printed in a foreign language was taken.

With Google Lens, he acquired not just a translated version of the menu, but pictures of the dishes as well. Apart from that, users can also acquire information from Google Maps and Google My Business with it. For instance, once a restaurant’s picture is taken, it will allow users to read its reviews, go through its contact information and so much more.

Pichai further went on to demonstrate the ways in which Google Lens is expected with work with Google Assistant. When a picture of a marquee outside a venue was taken, Google Assistant offered help with adding the event to Google Calendar and buying tickets for it.

When is it expected to launch?

Pichai did not mention when users can expect Google Lens’ launch. However, he did mention that it will not be a standalone app. He further mentioned that the app will be available via Google Photos and Google Assistant.

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someone
1

Cameron Francis

Co-Founder

Cameron Francis is the CoFounder & Managing Director of ETRAFFIC, Melbourne's #1 Creative & Digital Marketing Agency. For over a decade Cameron has been providing growth marketing and digital strategies for over 2,000 small businesses, start-ups & entrepreneurs around the country.
  • facebook
  • Twitter
  • linkedin
  • Youtube
  • Google Plus
  • Pinterest
  • Instagram
  • Google Partner

30 Digital Marketing Tips in 30 Days
(Valued at $301)

These amazing strategies will teach you, step by step, how to increase your traffic and leads over the next 30 days

Fill out the form below to start learning

100% Privacy. I will never spam you!

Free SEO Audit Tool

See how optimised a specific web page, landing page, or blog post is for an exact keyword or phrase

ABOUT
CAMERON FRANCIS

Cameron Francis is the co-founder of The eTraffic Group which started as a 2 man start-up from his lounge room, to a 50 person+, multi million dollar company.

For over 10 years Cameron has been providing growth hacking and digital marketing strategies for small businesses, start ups & entrepreneurs. He helps companies like Retreat Caravans, Melbourne Real Estate, and Roth Newton grow their revenue.

"Cam has increased our website traffic and leads by 600%"

Jamie Brookes of
MegaSaw

HIRE ME TO SPEAK

Cam Francis is available to speak at your corporate event or conference. He brings an energetic and high impact approach to provide the audience with instantly actionable digital marketing strategies guaranteed to improve your business.